Diversify with Blog Affiliate Marketing

When it comes to affiliate marketing, we are usually better off when we promote products that we actually care about. If you are an avid blogger, it makes sense to promote products that are related to blogging. If you are a tree-hugging hippie who grows your own organic vegetables and rejects most of the trappings of the modern world (other than the computer and the Internet because without them how could you tell people about your rejection of said trappings?), then being an affiliate for green-living and natural products would make perfect sense.

Passion = Authority

If you choose a niche market that revolves around one of your passions, you are going to be able to choose the best products to promote. Subsequently, you will be able to sell more of them because you are an authority on the subject upon which they’re based. This is common sense. Basic Affiliate Marketing 101.

If you find a winning niche - stick with it until profits no longer improve

Problems can arise, however, when you focus too much on one niche. Though you should give every marketing campaign your best in order to achieve the success that you want, you should not give any one niche your all for too long. Diversification is a crucial aspect of effective affiliate marketing. Not just diversification in niches or products, but diversification in marketing as well. What you should aim for is having several areas from which you are receiving income. This way, if one of these sources “dries up” then you won’t suddenly be faced with such a drastic reduction in income that you are scrambling for ways to replace it. Have you ever been laid off from a job and then spent sleepless nights wondering how you were going to pay your bills until you found another one? This is the feeling that you want to avoid with your affiliate marketing business.

You might say that this is all well and good for those who are firmly established as successful blogging affiliate marketers, but what if you are still trying to make your first dollar in this field? Of course, you don’t want to start off by going in twelve different directions. That’s a surefire formula for failure. Once you get established with a certain niche and the related affiliate products and then find a successful marketing strategy, though—which can admittedly take a while at first—don’t assume that you’ve arrived.

Use your first success as inspiration to not only market in different niche categories, but also to be creative about future marketing. If you are successfully promoting digital products through article marketing and PPC advertising, consider promoting web hosting as an affiliate using the same techniques that enabled your prior Adwords and Yahoo PPC successes.

Forgive me but

To blatantly use two clichés in one sentence; instead of putting all of your eggs in one basket, have a few irons in the fire. Do it gradually, though. Only add another branch to your affiliate marketing when you’ve made sure that the last branch is strong. Plus, don’t go crazy with the diversification. Make sure that you don’t diversify so much that you can’t handle the upkeep on all of your marketing ventures. Unless you are that type-A personality who lives to work, you don’t want to exhaust yourself putting in long hours every day of the week. Every time that you add a new branch to your affiliate marketing, see how things go for awhile before starting on a new affiliate adventure. Diversity in your affiliate marketing should always be about working smart

Here’s the Gold

Thanks for reading this far now here’s a tip to make it worth your while: As a successful affiliate marketer I can tell you that you may have to test-market hundreds of products just to find one where you can be profitable in the Adwords arbitrage game. So here’s the shortcut-  choose a product to sell that you absolutely know will be successful. How do we do that? Well lets brainstorm here, which products and affiliate networks do we think are likely making new millionaires all the time? Im waiting …