Comments on: Updating A Blog Can Damage It’s Search Engine Rankings

By: Paul Gardner's Blog 10 Damaging Search Engine Mistakes to Avoid

Paul Gardner's Blog 10 Damaging Search Engine Mistakes to Avoid — Thu, 27 Oct 2011 03:46:58 +0000

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By: nintendo dsi console

nintendo dsi console — Tue, 10 Mar 2009 15:45:05 +0000

Very interesting post, I never took into account that the amount of blog posts could effect my ranking.

By: Ludwig E Parker

Ludwig E Parker — Thu, 05 Feb 2009 21:00:48 +0000

I have a new blog I am trying to promote. Do readers comments have an effect on your search engine ranking? Do comments even get indexed?

By: Matt Jones

Matt Jones — Fri, 16 Jan 2009 11:32:04 +0000

Hi Craig,
I have done, he is correct.

When he says:

"The only change that you may notice would be directly on the home page of the blog. But that would only be the case if you haven’t added static content to it that would enable you to rank for the keyword phrases you want."

I hadn't added static content to the Homepages of my niche blogs before and so I was experiencing my blogs Homepage rankings change if I added new posts (just as Garry says the would due to the lack of static content) . - Me and Garry were both right - he has the better solution!

By: Matt Jones

Matt Jones — Fri, 16 Jan 2009 11:27:55 +0000

They are the same thing… updating the blog results in changing the content that is on the Homepage. However, yes ultimately its the change of content on the Homepage that causes a change in Homepage ranking - updating the blog is one way to cause that (if there isnt static content to act as an ‘anchor’.

By: Craig

Craig — Wed, 14 Jan 2009 19:15:00 +0000

Did you try Gary’s advice?

By: Thomas Young

Thomas Young — Wed, 31 Dec 2008 01:18:27 +0000

I believe that you are wrong.

It’s the change of content that is damaging the page’s search rankings, not the update of the blog.

A real test would require control over your variables and a control, of which you have none. Please do further research and understand what you are talking about before misleading the public.

I would agree with Garry’s suggestions, and suggest that you should discuss and further explore these ideas in future blog posts.

All the Best.
TY

By: Matt Jones

Matt Jones — Sat, 06 Dec 2008 10:01:41 +0000

Hey Garry great to hear from you!

I do see exactly what you mean about adding static content to keep the Homepage ranking much more stable (rather than depending on the content of the latest posts), I have used that to some extent but a much shorter length you suggest (more like a short sentence in H2 tags acting as a sort of sub-heading for the site). I will definitely try out your advice.

It looks your advice could help some of the commenters too.

Thanks, glad to hear from you, it's been a while!

Matt