What Do You Get Out Of Guest Posts?

This guest post was written by Steven Finch, the Founder and Editor of Crenk, which provides Tech News, Opinions and Analysis. It is the first entry in the Guest Author On Blogging Fingers contest. Help Steven Win the contest by giving it a thumbs up on Stumbleupon!

I thought this would be rather ironic as I am now the guest blogger trying to drum up some traffic for my site Crenk. Over my time of blogging I have guest blogged for some of the largest blogs on the Internet, but have never really found a site that allows me to guest blog and actually give something in return. This article runs through what you should get in return for you guest blogging.

Traffic - When guest blogging you need to try to find a blog that is in the same niche, this is due to readers actually wanting to click on a link in the guest post and head over to your site. Traffic is the be all and end all in some niches. Traffic also has a strong impact on revenue. Thus, if you traffic numbers improve you will potentially make more in ad revenue on your site, this is a nice payoff for not getting paid for the guest post.

Subscribers - Another major reason for guest blogging is to increase your subscriber numbers. Subscriber numbers are a good indicator of your authority within the niche. People subscribe because they think you opinion or articles are worth reading on a day to day basis. Thus, because more people read your blog then there is more potential for them to link to you, tell their readers about your blog and even gain more advertising revenue in rss post level ads.

Freelance work - There are also some people out there that are keen on gaining a reputation, thus leading to some freelance work. A good example of this is for a freelance web design to guest post for a design weblog such as Adii.

At the end of the day whichever avenue you take you must always put a price on your time. If you aren’t getting paid for the guest post you must think of what you will get in return, and if the value of a post by you is $15 then you must aim to get at least a few subscribers from the post, good traffic numbers or even some offers of freelance work.